Relevancy score

The ranking of a website on Google may depend on hundreds of factors. Although there are many ways to improve site speed, image compression can typically make an immediate impact. Explore a range of perfect gifts for men in your life, from gaming accessories and merchandise to personalised items. Similarly …

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Meaty meta descriptions may affect your 301 redirects tactics

Link building is working to acquire backlinks that lead to your site. Wondering why you need backlinks? Having high-quality backlinks is one of Google's most important ranking factors for sites to show high up in search results. These links show authority. It's almost as if the other site's link is …

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What can Twitter teach you about comment spam

Whether you are a previously established business, or you're only just starting out on your exciting journey, this social media platform can play and extremely crucial role in your marketing strategy. If you have a high volume of pages with redundant information, you are at risk for duplicate content flags …

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Let's talk about conversion rates

As a general rule, no single page of your site should be more than four clicks away from any other page at any other time. This is why accommodating mobile-users has become one of the most important Google ranking factors. Using a url shortener makes your web addresses easier to …

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Can I use local search to help index my site?

Ensure that you site is free of spam, malware among other problems for reputable and fast site. With algorithms getting savvier, focus on purchasing quality links and try to earn good inbound links. The presence or absence of business information is one of the most crucial local SEO ranking factors …

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Optimizing Content Quickly and Ferociously without relying on site submissions

Investigative spider-webbing occurs when a consumer pursuesor investigates specific content across multiple platforms, such as a person watching afootball game and accessing stats for various players on a PC or mobile phone. Make no mistake: some web directories are completely automated. A comprehensive range of treatments are available to treat …

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Why has keyword density been so popular?

You should offer prominent contact information throughout your website, preferably with at least one obvious means of contacting you (such as a phone number in the header of your site). Well, because it's the first thing linking to your ‘other' pages and it's usually at the very top of the …

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Reverse DNS Crawler Authentication

Hero to zero hurts! Readability and usability still trump search engine optimization. A well made pashmina is known for its softness and warmth. However, Sitefire still see a lot of new websites that want results with SEO lacking a blog. Nobody can be the internet's police. Why not get your …

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Reasons why marketers love mobile search

Google won't penalise duplicate content. Instead it will decide which version of the duplicate post should appear in search results and ignore the other. One of the best ways to learn about you and your market is to study your online competitors. I asked where I could find rocking horse …

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Search marketing implications related to SEM

After examining the big players, you learned about the different types of search engines, including first tier, second tier, regional, topical (vertical), web spider (based), meta, and hybrid search engines. SEO service plans will start to become more affordable for two reasons. A good way to spread your links across …

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Having fun with site submissions

"SEO" refers to search engine optimization, or the process of optimizing a website so that people can easily find it via search engines like Google. Search engine guidelines have evolved from the long-running abuse of search algorithms by aggressive Web marketers. Most of the guidelines put into place by Bing …

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A few words on meta tags

This means, for example, that the same keyword is always linked internally for a subpage. Choosing keywords should be your first step when constructing a site. You should have the keyword list available to incorporate into your site text before you start composing it. To define your site keywords, you …

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Make social media a priority

Continue monitoring the website migration evolution overtime, avoiding to undo Web migration related configuration without checking that they're not required anymore. Unfortunately, while looking to build natural links, most webmasters often neglect a very important aspect: preparing your site for link building. Potential workers become willing to apply for jobs …

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Promote your website in the right ways, utilising hits

Overusing keywords or keyword stuffing is a big NO. Overusing keywords can result in high bounce rates, and put off potential customers from engaging with your content. If you repeat your keyword multiple times in a paragraph, it's not going to be fun or engaging for the potential customer to …

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What can you do about forums right now?

We really only need time, experience, and research to help identify thin and duplicate content and make them better. Individuals more frequently mention the brand name on social media networks, because most algorithms on search engines examine numbers of mentions. As businesses so often think that social media will be …

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Winning tactics for meta tags

They might even be happy that one page is ranking in the fifth and sixth slot for their targeted keyword, without realizing that one authoritative page would probably rank higher and convert better. Google gave a few examples of featured snippets that need to be fresh when time goes on …

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The worst advice I've heard about Google algorithms

Because they're so often avoided by using them you can access potential customers you would otherwise never attract. So if you want to build an effective SEO strategy make sure you research long tail keywords carefully. It is good to optimize a web page with one keyword phrase rather than …

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Interesting facts I bet you never knew about reporting

Most people approach SEO with a preconception - or prejudice - about what their best keywords are. They are normally either wholly or partly wrong. Back in 2011, you could use blog commenting to get 200 backlinks and quickly skyrocket your rankings on search engines. But, in today's algorithm for search engines …

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Improving Site Structure by uitlising page rank

Secondly, create copy that accurately describes and promotes your business and aim to use all of your keywords where it is natural to do so. The most common technique in implementing SEO to a Website is to carefully analyze a short list of keywords and compare the keywords against competitors …

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A do-it-yourself guide to page rank

Examination of content keywords and present engine rank As a greater percentage of the population become increasingly technologically literate, it is no surprise that longer search queries are becoming the norm. Universal search. I'm not a big fan of manufactured goods. I prefer simple things like a super rocking horses …

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It's time to revolutionize our approach to algorithm updates

Having more pages that are optimized for different keywords gives you increased opportunity for traffic. It doesn't necessarily mean more traffic, though, since it depends on how popular and how competitive those new keywords are. However, the more noticeable results that a user will see when using a Search Engine …

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Things to avoid when dealing with analysis

Website optimization is a long-term process which requires carefully tracking all your efforts. When it comes to keywords, you have to know which ones work in favor of your rankings. You do not need to avoid talking about a topic altogether, but link to the most relevant page when you …

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Improve engagement by utilising nofollow links

What have changed greatly are Google's results pages, mostly with the addition of ads and supplementary search results. Are they cloaking their information? Although many websites now use navigation starting at the top of the browser page, there are still a number of websites that still have a left-hand column …

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Are you making these site submissions errors?

With your core keywords grouped into buckets based on exact local monthly search volume, you will most likely notice that the longer the search query, i.e. the more words in the phrase, generally the lower the search volume. Voice Search and Mobile-First Index might drastically change that, but we're …

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