About 18 percent of Twitter users are African American, which is almost double that of internet users. That alone should be enough to make a professional SEO realize that product page descriptions should be unique, compelling and robust-especially for mid-tier eCommerce websites who don't have enough Domain Authority to compete …

Less competition means that you'll have a much better chance of achieving number one rankings for your chosen keyword phrase. Consumer behavior has rapidly matured with the growth of the online world. Customers access the internet through a variety of different platforms and channels. Two thirds of shoppers report using …

If you want to optimize well for your city, state etc., make sure to sprinkle geographic search terms throughout. Include it in text as well as set apart. Search engines do not know where you are unless you tell them. A headline is usually the first thing we notice when …

Many products become top of mind or top choice due to brand equity. To be sure, stealing and republishing someone else's content without their permission is a terrible practice, and doing this frequently is an obvious sign of a spammy, low-quality website. The first sentence on the page is called …

People visiting your website are likely coming from all over the world and have different levels of understanding and points of reference regarding your topic. When writing, solve for as many angles and viewpoints as possible. Provide rich details, images and image captions. Add titles for each topical section so …

Based on context, they begin to assign keywords to pages. If you have the content or product that people want to see, it is only natural to attract inbound links. To optimize your search engine results it is important to make your URL easily identifiable. Include words that are relevant …

Google's Search Console offers a series of useful services for web developers and site owners to help manage search engine results, optimise websites and identify any issues. At its core, Search Console is a simple method for alerting Google to your website and any changes that have happened. More and …